• Portfolio: Venture
  • Sector: Brand

Ataraxis

Founded in 2015
Dan Denney, Founder & CEO

WHAT

Ataraxis is an innovative company that has developed a near real time affordable testing platform that tests for the presence of antibiotics and other adulterants in meat including beef, poultry and pork. Ataraxis’s mission is to provide stakeholders in the meat industry as well as consumers with confidence that the meat they are eating is clean.

WHY

At present, the existing testing platforms for antibiotics in meat are expensive, time consuming, or nonexistent, particularly with poultry and pork. The bulk of validation of antibiotic free meat comes primarily from trust between producers and buyers but not through testing. As such, many antibiotic label claims cannot be verified.

MISSION

Our investment in Ataraxis was driven by the desire for greater transparency and validation in the meat supply. At present, there is no way to test meat in a cost and time efficient manner and, as a result, only a small percentage of meat is actually tested. Without a testing platform that is fast, cheap, and reliable, the undesirable impacts of antibiotics on the environment and the food chain will continue.