Multi-stage food and agriculture-focused venture firm S2G Ventures announced a $180 million close on its second fund, and the addition of Aaron Rudberg to the team in the role of managing director and chief operating officer.
MycoTechnology, an American company that uses mushrooms to improve the taste of food and drinks, closed a US$35 million Series B round of financing with food investors worldwide.
S2G Ventures (Seed to Growth) a leading multi-stage investment firm focused on the food and agriculture industry, announced today that it closed on an additional $180 million in committed capital, taking total assets under management to $300 million. In addition, the firm announced that Aaron Rudberg has joined the firm as Managing Director and Chief Operating Officer. In this role, Rudberg will have responsibility across the operations of the business as well as developing out the strategic relationships for the firm
The additional $180 million in Fund II capital enhances S2G’s ability to pursue investments in its targeted food and agriculture sectors. Since its founding in 2015, S2G has invested in 30 companies. In aggregate, S2G companies expect to achieve over $550 million in revenue in 2017 – with average growth of 150% over 2016 revenues….
A food maker’s recently announced venture capital fund has made its first investment. Eighteen94 capital, the VC fund of Battle Creek-based Kellogg Company, said last month it led a $4.25-million Series A funding of Kuli Kuli, an Oakland, California-based maker of moringa-based products. read full article
For decades there has been a tried and true path for natural food companies looking to grow: Start in your hometown’s natural food store. Next, try to get your products into your region’s Whole Foods and then build out with the natural food chain region by region. After that, see if you can get your goods placed on the shelves of conventional grocers like Kroger and Safeway, followed by mass retailers such as CVS and Target, and then finally club stores like Costco. read full article